Our
Mission
MCCA Group partners with publishers and technology companies to design and scale revenue in today’s Ad Tech ecosystem.
We modernize tech stacks, implement agentic AI workflows, and develop go-to-market strategies that simplify complexity and drive execution.
The outcome is future-ready organizations positioned for sustained growth, talent retention, and actionable results.
What We Do
MCCA Group delivers advisory services across five core areas:
Revenue Operations — Modernizing ad tech infrastructure and embedding agentic workflows to improve efficiency and scale.
AI Advisory — Guiding organizations through the shift toward autonomous buyer and seller agents.
Education — Enabling teams with hands-on expertise in ad tech and AI-driven workflows.
Go-To-Market & Commercial Strategy — Aligning partnerships, positioning, and sales strategy to unlock growth.
Media Buying & Curation — Designing data-led inventory strategies and packaging them for effective agency and buyer adoption.
Our
Story
MCCA Group leverages over two decades of global advertising experience across ad tech architecture, agentic workflows, revenue operations, curation, and media buying.
Headquartered in New York City, we work with publishers, platforms, and partners to deliver scalable reach and optimize buyer paths across both supply and demand.
